SchoolChalao

  • Helpline: +91-8058868746
  • Mail us: help@schoolchalao.com
  • LOGIN | REGISTER
    Tutorial Library

Learning Point

Google

Previous Next

Type of Business:  subsidiary

Founded:  September 4, 1998; 18 years ago

Founders: Larry Page, Sergey Brin

Headquarters: Googolplex, Mountain View, California, U.S.

Area served: Worldwide

Website: www.google.com

About Of Google:

Google is an American multinational technology company trained in Internet-related services and products that include online advertising technologies, search, cloud computing, software, and hardware.

Google was established in 1996 by Larry Page and Sergey Brin while they were Ph.D. students at Stanford University, California. Together, they own about 14 percent of its shares and control 56 percent of the partner voting power through supervoting stock. They incorporated Google as a privately held company on September 4, 1998. An initial public offering (IPO) took place on August 19, 2004, and Google moved to its new headquarters in Mountain View, California, nicknamed the Googolplex.

In August 2015, Google announced plans to reorganize its various interests as a conglomerate called Alphabet. Google, Alphabet's leading subsidiary, will continue to be the umbrella company for Alphabet's Internet interests. Upon completion of the restructure, Sundar Pichai became CEO of Google, replacing Larry Page, who became CEO of Alphabet.

Rapid growth since incorporation has triggered a chain of products, acquisitions and partnerships beyond Google's core search engine (Google Search). It offers services designed for work and productiveness (Google Docs, Sheets and Slides), email (Gmail/Inbox), scheduling and time management (Google Calendar), cloud storage (Google Drive), social networking (Google+), instant messaging and video chat language translation (Google Translate), mapping and turn-by-turn navigation (Google Maps), video sharing (YouTube), taking notes  and organizing and edition photos (Google Photos). The company leads the development of the Android mobile operating system, the Google Chrome web browser and Chrome OS, a lightweight operating system based around the Chrome browser. Google has moved increasingly into hardware; from 2010 to 2015, it partnered with major electronics manufacturers in the production of its Nexus devices, and in October 2016, it launched multiple hardware products (the Google Pixel, Home, Wi-Fi, and Daydream View), with new hardware chief Rick Osterloh stating that "a lot of the innovation that we want to do now ends up requiring controlling the end-to-end user experience".Google has also experimented with becoming an Internet network operator. In February 2010, it announced Google Fiber, a fiber-optic infrastructure that was installed in Kansas City; in April 2015, it launched Project Fi, combining Wi-Fi and cellular networks from different providers in an effort to create a seamless and fast wireless Internet experience and in 2016, the company launched the Google Station initiative to make public "high-quality, secure, easily accessible Wi-Fi" around the world, which had already been deployed in India. Google has moved increasingly into hardware; from 2010 to 2015, it partnered with major electronics manufacturers in the production of its Nexus devices, and in October 2016, it undertake multiple hardware products (the Google Pixel, Home, Wi-Fi, and Daydream View), with new hardware chief Rick Osterloh stating that "a lot of the innovation that we want to do now ends up requiring controlling the end-to-end user experience". Google has also seize on with becoming an Internet network operator.                                                           

Features of Google

1. Ask Your Phone Anything:  Of course, Google Now does most of the above on its own, but you can ask it just about anything and get a smart answer, too. Google Now's voice commands can do anything from make conversions to term words to telling you who the president of the United States is. Here are some examples of awesome stuff you can ask it, and we've also featured an info graphic of the different directive it can answer to, like calling people, navigating you somewhere, or playing music from a certain artist.

2. Get Reminders Anytime, Anywhere: As if all the above weren't enough, you can tell Google Now to remind you of just about anything, right when you urge it the most. Bring up Google Now and tell it to remind you of something at a certain time, or when you reach a certain place.

3. Keep Up With Your Favorite Web Sites and News: You probably know that Google Now will give you information on things you've recently searched, but it can do more than that. It'll also alert you of breaking news, toofan warnings, other crucial things. Plus, you can tell it to keep you up to date on certain people.

4. Access Tickets for Upcoming Events:  If you have a concert or other event coming up—and you were emailed the ticket—Google Now will remind you of the taper,  you when to leave, and give you one-tap access to the email with your tickets. It also integrates with Fandango so you can scan the tickets right from Google Now.

5. Stay Up to Date on Movies, Books, and TV Shows: When you search for a movie, book, TV show, music artist, or video game on Google, it'll remember—and give you information about it in Google Now. You can even tell Google to remind you about upcoming episodes, so you know when your favorite shows start. If you head into Now's consonant menu, you can tell it your cable provider and on demand services (like Netflix and Hulu) and it'll coordinate its cards for those services. If you have an network-connected TV, things get even more entertaining. Google Now will detect your TV and you can tell it to "listen" to what you're watching. It'll then provide you with more information about that show

6. Go Shopping, Online and In-Store: You probably already know that Google Now will provide tracking information for packages you've ordered online. But it also helps you shop in the real world, too. If you walk into a mall, it'll tell you what stores are available, and if you've researched a production recently, it'll even tell you if you're near a store that carries it. Chat about handy!

 

                                                                  school-chalao-google1 image

 

History of Google:

Beginning:  Google began in 1996 as a research project by Larry Page and Sergey Brin Ph.D. students at Stanford University.

In search of a dissertation theme, Page had been considering—among other things—exploring the mathematical partsof the World Wide Web, understanding its link structure as a huge graph. His supervisor, Terry Wino grad, encouraged him to pick this idea (which Page later recalled as "the best advice I ever got"and Page focused on the problem of finding out which web pages link to a given page, based on the consideration that the number and nature of such backlinks was valuable information about that page (with the preface of citations in academic publishing in mind).

 

                                                                 school-chalao-google2 image

 

   Late 1990

      The company's first patent was filed on August 31, 1999. This patent, filed by Siu-Leong Iu, Malcom Davis, Hui Luo, Yun-Ting Lin, Guillaume Mercier, and Kobad Bugwadia, is titled "Watermarking manner and methodology for digital multimedia content" and is the earliest patent filing under the assignee name "Google Inc."

Both Brin and Page had been against using advertising pop-ups in a search engine, or an "notification funded search engines" model, and they wrote a research paper in 1998 on the topic while still students. They changed their minds early on and assent easy text ads.

2000s [edit]

The Google search engine attracted a loyal following among the growing number of Internet users, who liked its simple design. In 2000, Google began selling advertisements associated with search keywords.The ads were text-based to maintain an uncluttered page design and to maximize page loading speed. Keywords were sold rooted on a combination of price bid and click-throughs, with bidding starting at $.05 per click. This model of selling keyword advertising was pioneered by Goto.com (later renamed Overture Services, before being acquired by Yahoo! and rebranded as Yahoo! Search Marketing). While many of its dot-com rivals failed in the new Internet marketplace, Google stilly rose in stature while generating revenues.

 

Very Useful (0)

Useful (0)

Not Useful (0)